Get superior data, market insights and industry perspective to analyze beverage segments, evaluate opportunities and benchmark performance.
The answers you need
This data and insight-rich PowerPoint presentation offers insights on the alcohol market against the backdrop of trends in the overall U.S. beverage market and is the perfect kickoff to brainstorming meetings. Questions answered include:
- How did the U.S. beer, distilled spirits and wine markets perform in 2018?
- What are the key trends impacting various wine segments?
- How did craft beer and imports perform?
This alcohol beverage industry report features
This graphically impactful PowerPoint presentation uses the total U.S. beverage market as the jumping off point for an in-depth analysis of trends in the beer, wine and distilled spirits sectors, with looks at everything from volume and growth to market drivers and expectations for high interest alcohol sectors.
I. Multiple Beverage Industry Trends
- Beverage Headlines slide 8
- U.S. Total Beverage Market Change in Volume and Wholesale Dollars 2013 - 2018 slide 9
- Key Factors Impacting 2018 Beverage Performance slide 10
- Shifting Multi-Beverage Landscape slide 11
II. Beer
- Current U.S. Beer Trends slide 13
- Beer Market IRI MULO Dollar Share by Price Segment 2014 vs. 2018 slide 14
- U.S Beer IRI Dollar Share by Price Segment – High End Breakout 2014 vs. 2018 slide 15
- Mainstream Beer Losses slide 16
- Key Malt Beverage Sub-Categories Growth Trajectories slide 17
- AB InBev's U.S. Performance Shipments 2009 - 2018 slide 18
- Top 4 Brewers' U.S. Share Change Shipments 2012 - 2018 slide 19
III. Spirits
- U.S. Distilled Spirits Market 2010-2018 slide 21
- U.S. Distilled Spirits Market 2011-2018 slide 22
- Flavor Feud: Vodka vs. Whiskey – Volume Growth slide 23
- Flavor Feud: Vodka vs. Whiskey – Product Introductions slide 24
- Spirits Category On-Premise Volume by Type 2011-2018 slide 25
- Craft Spirits Volume Share of Overall Distilled Spirits Industry vs. Category Dollars 2010 - 2018 slide 26
- Adult Beverage Consumer Attitudes On-Premise slide 27
- Distiller's Innovation Focused on Aging and Flavors slide 28
IV. Wine
- Wine Market Trends slide 30
- U.S. Wine Market Activity 2018 slide 31
- U.S. Wine Market 2011 - 2018 slide 32
- U.S. Wine Market 2011 – 2017 slide 33
- Table Wine Volume Sales by Price Tier 2011, 2015 & 2017 slide 34
- Table Wine Volume Sales by Varietal 2010 vs. 2017 slide 35
- Wine Varietal Consumption Share slide 36
- Wine in a Can slide 37
V. Alternative Beverage Alcohol
- Summary of Account Composition slide 39
- Summary of Account Composition slide 40
- Leading Selling Category in Account - Draft v. Packaged slide 41
- Defining Consumer Perception of Craft slide 42
- Package Type Importance Leading Package Type % of Accounts slide 43
- Why Bartenders Recommend a Craft Beer slide 44
- Craft Beer Growth and Quality slide 45
- Bartender Definition of Local Craft Beer slide 46
- Craft Beer - The Bartender Plays Major Role in Choice slide 47
